While the LIFE TACKLE project is working with 11 stadiums across Europe, including the Brussels’ Roi Baudouin stadium, Dragao stadium in Porto or Luigi Ferarris in Genoa, many other stadiums and football entities are picking up on awareness raising activities independently what proves the necessity of running such projects and bringing circular economy closer to the world of sports.

With the fans banned from watching their team play, a recent match between Club Brugge and Royal Excel Mouscron would have been surrounded by empty seats if recycling organisation Recupel had not offered to fill the stands with old electronics. This eye-catching campaign saw hundreds of pieces of discarded machinery – including fridges, microwaves, and screens – brought out to the stadium, likely replacing the cheers of fans. By taking over the stands, the company hoped to be able to draw attention to broken technologies left in Belgian homes: all households in Belgium together have 51 million unused electrical appliances, of which 9 million are no longer being used because they are broken, enough to fill the seats of no less than 300 football stadiums.

Source: www.brusselstimes.com


Back to News

We use cookies to improve your experience on our website. By browsing this website, you agree to our use of cookies.